Welcome to Money As If, the $80 price tag on a shirt that you paid $30 for. Today’s apparel:

  • Surviving the scary job market

  • Express checkout

  • Basic Birkins not wanted

— Jeanine

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IN THESE, OUR (POSSIBLE) END TIMES

Can we all survive this job market?

So the big news last week was that, actually, you know what? The U.S. job market is … not good. In fact, the latest data suggests it might be … quite bad and possibly headed for worse, if the robots get good enough to replace us all.

Of course, depending on your industry and employment status, you likely knew that already. I work in digital media and, thanks to economic uncertainty, AI, and Google (not necessarily in that order), my LinkedIn feed is pretty much a steady stream of layoff and “Open to Work” announcements.

The big red flag in the BLS July jobs report was the downward revisions for June and May, coupled with tepid job growth in July.

How to get a job in 2025

I consulted some job-seeking experts to see if there are things we could all be doing, regardless of our current predicaments, to navigate this brave new market and, yeah, my findings weren’t entirely surprising —

Yes, the job market is overcrowded. Yes, there are more candidates and fewer positions. Yes, because there are so many candidates (and applications), AI is reading more resumes. No, it’s not you. Yes, you need to write a cover letter.

Still, there are a few uniquely 2025 threads worth mentioning and some newi-sh best practices worth repeating, given I’m sure employment is at least a little bit on everyone’s mind. Here they are, bucketed by potential situations.

If you’re looking for a job

  • Your best bet is to tap your network. That’s where the hottest leads tend to come from, but don’t stress if you can’t think of any immediate helpful connections. Studies have found your weak ties — i.e., the colleagues of your colleagues’ colleagues — are actually the most useful. “If you’re interested in a particular role, check LinkedIn for any mutual connections who work at that company,” says Julia Simkus, a career coach at Wanderlust Careers. “And, even if you don’t see a role posted yet … reach out anyway. Many openings are shared internally before they are posted on job boards, so having someone in the door early can give you an advantage.” Having said that …

  • Get off of LinkedIn, or, I should clarify, don’t only use it or other large job marketplaces to find open roles. Expand your search by identifying niche sites that fit your bill. Job Search Database has a directory you can tap to find the best job boards for your industry, desired role, or level.

  • Look for opportunities to upskill, particularly if you’re a long-term jobseeker. I, for one, am in the process of obtaining my Certified Educator in Personal Finance (CEPF) designation, but your options will obviously vary by industry. “Consider taking online courses or certifications to show you’re proactive, or engage in contract, freelance, or volunteer work to demonstrate ongoing professional development,” Simkus says. “These experiences will also provide fresh examples to talk about in an interview.”

  • Write a robot-friendly resume. I mentioned this earlier, but these days, job postings receive an unmanageable flood of applicants, so recruiters, who are also in short supply, are increasingly relying on software to conduct initial resume reviews. To get past the robots, you’ll need just the right amount of keywords in the right places, but I’ll refer you to my former colleague and current job search expert, Rachel Pelta, for more details on writing resumes that appeal to Applicant Tracking Systems.

  • Be sure to customize your resume and cover letter to the position you’re applying for. Annoying, I know. (Let’s all take a moment to reflect on how unfair it is that applying for work is … so. much. work.) But the ATS robots are programmed to search for different keywords in each posting, and nearly every recruiter I solicited for advice emphasized the importance of this step.

We recently analyzed 11 applications for a single recruiting position — not one applicant customized their resume for the specific role, even though all had relevant experience. The four who got interviews had better cover letters that spoke directly to the hiring committee's needs. Stop spray-and-pray applications and start writing like you researched the actual decision-maker.

Margaret Phares, executive director at the Professional Association of Resume Writers and Career Coaches

If you’re currently employed

  • Work on your emergency fund. We’ve covered this before, but the average length of unemployment in the U.S. right now is 24 weeks, or very nearly six months, so you want at least that much money socked away for a rainy day.

  • Staying put might be your best bet. Switching jobs used to be one of the fastest ways to get raise, but new stats show those tables are turning, so, at the least, be sure to compare the stability of a new job against your current one when deciding whether to make a leap.

If you’re offered a buyout

  • Do your homework. Bottomline: Some buyouts are worthwhile, some are not. Almost all of them come with fine print that can sour a deal. The most common caveats to be aware of include non-compete agreements, liability waivers, and confidentiality agreements. “Make sure you understand what you're agreeing to, and if possible, have an employment lawyer review the offer,” says Simkus.

  • Take your time. “Most companies provide a generous window to consider the offer, usually 21 to 45 days,” Simkus says. “Use this time to weigh your options, ask follow-up questions, and, if needed, negotiate better terms before signing anything.”

If you’re laid off

I’ve flagged many of these best next steps before, but, again, they’re worth revisiting in our current economic climate.

  • Apply for unemployment right away. There’s a gap, usually two to three weeks, between when you do so and when you start receiving benefits.

  • Know your health insurance options. They include COBRA (very expensive), Obamacare (expensive, but you could qualify for subsidies), and Medicaid (fully subsidized, but trickier than usual, thanks to the big bill). You could also jump to a spouse or life partner’s group plan, if available.

  • Remember, you can negotiate severance. I’ve never done this for a higher dollar amount, but I have gotten past employers to agree to waive contract clauses that can complicate a new job search. “Just like with a buyout, read the fine print and make sure you understand what’s being offered,” Simkus says. “Don’t be afraid to ask questions or negotiate for more time, more money, or extended benefits, if appropriate.”

And, no matter what situation you’re in, remember to be gentle with yourself. Layoffs and job rejections feel personal, but, like finance, most are not. Most are simply (sigh) business.

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RECEIPTS

The No. 1 rule of Money (As if) Club

I’ve said it before, and I’ll say it again: Never pay full retail price for clothing. Apparel stores have so much inventory for such short seasons that, invariably, that $80 shirt you’re eyeing will cost $30, and possibly less if you time things just right.

I needed some clothes for an upcoming business trip and saved myself $200 by shopping Express’ clearance link — and these items weren’t even all that off-season.

Original price

Purchase price

$88

$29.97

$78

$19.97

$68

$14.97

$44

$12.97

Total

$278

$77.88

I’m telling you, I swear by this strategy. Nothing banks as good as cheap not-cheap clothes feel.

FRESH GREEN

Nowadays, most financial takes are boilerplate. These aren't.

  • You’d think that the one upside to buying a house in a disaster area would mean deeper discounts on the still-standing properties. And yet.

  • Tariffs are back this week. If you’re feeling the squeeze, remember these 50 ways to save.

  • Another one of those very-2025 problem-and-solutions story: How to avoid getting scammed at the TikTok shop.

THIRST TRAP

Roaring Birkin

For all my luxury-gawking, I’ve never lusted after the Birkin. It’s boring. It’s boxy. It’s bougie, but in the bad way. (As Dame Brian Moylan wrote in his latest Real Housewives of Miami recap, “Enough with the Birkins already … they are so incredibly played now that it doesn’t say that a person has taste or style, it just says they have money.”)

In other words, get outta here, Bag with a capital B, I know exactly what you’re up to. And yet …

This vintage 1920s Hermes coin purse — which popped up in my Twitter feed this week — I’d let it fool me. (An internet search put its second-hand market price at around $2,400, though I couldn’t find one currently on sale.) I guess I’m just punk like that.

Got questions, comments, receipts, tips, thirst traps, etc. you’d like to share? Send them to [email protected].

This article is for educational purposes only. We don’t recommend or advise individuals to buy, not buy, sell, or not sell particular investments or other assets, as everyone’s circumstances are different. Also, it’s your money and ultimately up to you to decide the best use for it.

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